SEO for wellness and service businesses that want more new clients.
We build SEO and websites for wellness and service businesses, so more of the right people find you on Google, Bing and AI tools like ChatGPT and Gemini.
Based in Boston, MA. Built for small and medium-sized businesses across the USA.
therapist near me
Where new clients look for you, and what we work on for each place:
Google Maps and local results
Your Google Business Profile, local citations and reviews.
Google and Bing search results
Your website's content, structure and technical SEO.
ChatGPT and Gemini answers
Getting your business cited as a source in AI answers.
250%
Average traffic increase
98%
Client retention rate
9+
Years of SEO experience
30+
Clients served
Clients we've worked with
Practices, organizations and online stores across the USA.
Confused by marketing?
You run a busy business. You shouldn't need a marketing degree to grow it. Here's what we hear most often, and what we do about it.
“I know I need a better website, but I have no idea where to start.”
What we do
We review your current site first and tell you what to fix first.
“My calendar is all over the place. I need a steady stream of new clients.”
What we do
Local SEO puts your business in front of people searching near you, on Google Maps and in search results.
“I've tried a little bit of marketing, but I don't know if it's actually working.”
What we do
We report the real numbers in plain words, including what isn't working yet.
“I get so confused by all the digital marketing jargon. I just want to know what to do.”
What we do
We use the real SEO terms and define each one in a sentence. You'll know what we're doing and why.
Our digital marketing services
We build SEO and websites for wellness and service businesses.
SEO services
We make your website easier to find on Google, Bing, ChatGPT and Gemini.
- Keyword and local search strategy
- Technical and on-page optimization
- AI search visibility: being cited by ChatGPT and Google AI answers
Web design
Website design, UX improvements and conversion rate optimization (CRO), which means changing your site so more visitors contact you.
- Custom page design that fits your brand
- Mobile-first UX audits
- Conversion rate optimization (CRO)
Web development
Custom WordPress development, marketing automations and website integrations.
- Custom WordPress builds
- Marketing automation
- Third-party integrations
How long does SEO take?
At least 6 months.
Probably not what you wanted to hear. It's the average we've seen, based on our experience and industry statistics.
We'll tell you what to expect up front, and we'll report plainly on what's working.
Why wellness and service businesses choose Charisma 18
We learn your audience and your sales cycle before we recommend anything.
Niche expertise
We work only with wellness and service businesses, so we already know your industry and your clients.
Clarity over jargon
We use the real marketing terms and explain each one in a sentence. You always know what we're doing and why.
Local growth
We help people searching near you find your business. That covers your Google Business Profile, local citations and reviews.
AI search visibility
More people ask ChatGPT and Google's AI answers for recommendations. We work to get your business cited in those answers.
From our blog
See all postsAugust 14, 2026
What Is a Web Design Engineer?
Get a free consultation.
Talk with one of our SEO experts about your website, your local search presence and what results to expect.
Prefer to call? +1 (617) 237-0812, Monday to Friday, 9am to 5pm Eastern Time.